There are sites that we’ve built in WordPress that would be even easier to use if we had Boolean search capability. Real Estate sites in particular- where it would be great to be able to look at each post about each piece of property that falls into a certain price range, number of bedrooms, location etc. Or automotive sites- where you want Year, Make and Model search. While this is easy to do in Drupal or Joomla, they are a little more difficult for people to use. With the Pod’s plugin for WordPress 2.7 and above, it’s now easy to add categories of data to posts for searching and organizing.

Why Pods?

WordPress is a great blogging platform. It lets you work with 2 main content types: blog posts and pages. However, WordPress doesn’t allow users to define new types of content. This concept of “content types” is similar to that of Drupal (CCK), Expression Engine, Joomla, and other professional CMS (Content Management System) platforms. Pods allows users to create new content types (each content type consisting of a uniform set of fields). WordPress, welcome to the next level.

via Pods » Why Pods?.

And to further substantiate why you should be active on other blog sites- this came to us through a comment on another site– via subscribe to comments. We had found information on similar plugin of this type called Flutter and another reader suggested Pods. That’s the power of Web 2.0 working for you.

We try to keep tabs on those who have taken the Seminar- mostly by reading their feeds. Some really get it- and make it work for them.

Take the case of a copywriter who used to work for a local ad agency, but left for Charleston SC:

Honestly, I am not a salesman, so I am not the best resource. I only know what has worked for me. And “worked” is a subjective, relative term. See if this makes any sense…

Blogging has elevated me from number 60 (or so) on Google for “copywriter+charleston+sc” to top-3 in six months. Correction: it took about a month to get there, where I have remained.

My blog’s back pages contain my value statement, resume, references and writing samples. It’s all in one location, and easier to access than tearing open the envelope, reading my cover letter, popping in my CDROM, etc.

I like to think that my blog posts make some kind of impression. They give a glimpse of my personality (lucky you.) And they can be a kind of soft sell. For instance, rehashing some humorous incident that happened to me while producing an industrial video in Germany is a subtle way to remind you that I have produced internationally… if that’s your bag, baby.

Finally, most importantly, by the time a client calls or emails, he or she has read the value statement, resume, etc., and is very nearly sold. They are calling to “talk about upcoming projects and look for the right fit.”

via Blogging about Blogging (oh, joy.) « A Lively Exchange.

Of course, his former employer, still has no clue about web 2.0. Their site has no search box, no RSS feed and makes noise when you land on it.

Too bad many of the people searching for them- end up on this page too: Agencies that aren’t The Next Wave. Learn the tricks of using the web to make up for your lack of sales skills, or to enhance the ones you have. Sign up for the seminar.

The web is constantly changing, and if your company is using its website properly, it’s constantly being updated, changed, amended. What, you say you never update your site? It still says the same thing as last year? Well, then you really need to take our seminar.

Websites aren’t like a Yellow pages ad- just paying money and putting one up isn’t going to get you business automatically. Websites have to be updated, have useful information that is customer focused and they have to be built so that you can maintain it yourself. If you have a site like that, and come to our seminar you will be able to get listed on the first page of Google (without paying for ads). We can teach you how to be a webmaster in one day- without having to learn any code.

Spend a day with us and learn everything you need to know about how the web works- but the secrets of how you get to the first page of Google without paying for ads.

We’ll teach you how to maintain a website using the newest coolest Web 2.0 tools- which means nothing to buy, no code to learn and the ability to connect with customers easier than ever before.

We give this seminar across the country- and have clients from Florida to California, just because we get organic search engine optimization.

Your website can become a powerful business tool and easy to use if you take this seminar. Your webstats will prove it in no time.

So sign up now– we know you’ll become one of our many successful Websitetologists.

Tuesday, 6 January 2009 at Nehemiah University, 750 S. Main Street Dayton OH 45402 from 8:30 am to 4:30 pm.