One of the things we teach in our Websitetology Seminar is how Google sets the pricing for buying adwords and how they appear on a search page. Most of us never really think about how all this content we’re looking at is “free” – we just surf the web and curse ads and ignore them.
But, the reality is- those ads are what pays for the content you look at. We may get upset that we feel we’re being tracked or fed a steady stream of remarketing, but until recently, there wasn’t a way to simply enable an affordable system of “micropayments” to pay for your browsing. Every systems transaction cost was more than the cost of the micropayment.
Enter “Contributor” by Google. Set a bid on how much you are willing to pay to avoid seeing ads each month, make a payment arrangement- and browse away:
When you visit a participating website, part of your contribution goes to the creators of that site. As a reminder of your support, you’ll see a thank you message – often accompanied by a pixel pattern – where you might normally see an ad.
Source: Contributor by Google
Forget the adblock- and support the content creators that make all the great stuff you surf everyday. This probably won’t replace a paywall anytime soon, but, it is a start to a better browsing experience.