Blogosopher on WDAO 1210 AM

Thursday December 8, 12 noon, David Esrati, the head Blogosopher, will appear on WDAO radio during the call in show Expressions 2 with Mike Scinto. Answering all your questions about the web, building a site, building an audience and the implications of the Internet and your life.
We may even build WDAO a blog, right there on the spot.
Tune in to 1210 Am to listen.

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When to use a Post or use a Page

This is an issue that keeps coming up- and the way to judge is: is it something every visitor coming to my site might want to read? Good “Page” content would be: a contact page, a bio or about me page, legal information about your site, a reference page, or my favorite- a list of all your competitors- so you can not only make a statement: “here is my competition- check them out”- but to also have a shot at being part of the “evoked set” when someone is searching for your competition. Here is an example in my site “Agencies that aren’t The Next Wave” which brings a lot of hits – from people who are probably in the market for services similar to what I offer.
For the more advanced websites- a page can also contain code that may not use the style sheet of the “post” entry- so that you can have a different layout. The next version of Word Press (1.6) is rumored to have more flexibility in this area.
Some themes don’t make automatic page lists- and only offer a few static page buttons. These static buttons have to be hand coded to link to the Pages you create in Word Press. The CoffeeCup theme is one example- as used in this site: www.davidcousino.com

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Next Seminar Dates!

A half hour longer for the same amount of money!

Friday Dec 9, 2006, from 8:30 am to noon same place.

The reviews have been phenomenal-
Interesting subject, great material and outstanding speaker.
And it keeps getting better.

We’ll teach you all the secrets of the Internet- so that you can be the resident expert.
And you’ll learn about Blog software- and why it’s the most important thing you can do to build traffic to your business site- and why a blog can get you to the top of the search results faster than any Search Engine Optimization company.
If you still think Meta tags make a difference- or that any other search engine than Google matters- we’ll show you why they don’t.
If you don’t know about the power of web stats- we’ll walk you through the most powerful part of the web that most people don’t even know exists.
All this- and more- in 3.5 hours.

register in advance- $99 or $79 for Next Wave clients.
Walk in is $129 and $99 respectively.

each additional person from the same company is at The Next Wave client rate with one normal priced admission.

In addition- you will be allowed to come back to a second presentation to let it all sink in- at no charge.

We will give away a prize in a drawing at the end of the class that is worth equal or more than the price of admission.

Please register early- so we can make arrangements for seating and snacks.

Thanks to all who have come.

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