Blogs make better websites than any code jockey can build. Doesnâ€™t matter how slick your site is, without the connectivity and notifications built into the blog backend technology, a site wonâ€™t spread the word as fast or effectively as a blog.
We try to explain that a blog is a site- itâ€™s just one on steroids.
If I post an item to a conventionally coded site and then even take the added step of using a search engine submission tool, unless Iâ€™m already a site thatâ€™s known for breaking important information all the time, I could wait hours, days, weeks before my item starts showing up in search.
Not so with a blog- and the search engines that crawl them. Although I donâ€™t expect it to stay that way for long- google doesnâ€™t care when you posted- information is information. Blog search engines like Technorati look at posts over time and look to see how fast your message spreads through links. trackbacks and â€œTagsâ€ to rank the importance of your post.
A recent example was when the Dayton Daily News wine critic noticed two bottles of wine with the same label at Trader Joes- that were of a distinctively different color. Within a day, the entire wine world was aware- and Trader Joes was pulling the bottles off the shelf. This wouldnâ€™t have happened in the static site world- it may have taken days to propagate and end up at the top of search.
Read more here : uncorked blog.
Google on Trader Joe’s wine
Your website wonâ€™t do this- your blog will.
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